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Privacy Policy / Data Protection

Statement of Privacy

The Royal British Legion – The Poppy Shop, to be referred to as the Poppy Shop in this document, is committed to protecting your privacy and developing technology that gives you the most powerful and safe online experience. This Statement of Privacy applies to the Poppy Shop website and governs data collection and usage. By using the Poppy Shop website, you consent to the data practices described in this statement.

Collection of your Personal Information

The Poppy Shop collects personally identifiable information, such as your email address, name, home or work address or telephone number. The Poppy Shop also collects anonymous demographic information, which is not unique to you, such as your postcode, age, gender, preferences, interests and favourites.

There is also information about your computer hardware and software that is automatically collected by the Poppy Shop. This information can include: your IP address, browser type, domain names, access times and referring Web site addresses. This information is used by the Poppy Shop for the operation of the service, to maintain quality of the service, and to provide general statistics regarding use of the Poppy Shop website.

Please keep in mind that if you directly disclose personally identifiable information or personally sensitive data through the Poppy Shop public message boards, this information may be collected and used by others. Note: the Poppy Shop does not read any of your private online communications.

The Poppy Shop encourages you to review the privacy statements of websites you choose to link to from the Poppy Shop so that you can understand how those websites collect, use and share your information. The Poppy Shop is not responsible for the privacy statements or other content on websites outside of the Poppy Shop and the Poppy Shop family of websites.

Use of your Personal Information

The Poppy Shop collects and uses your personal information to operate the Poppy Shop website and deliver the services you have requested. The Poppy Shop also uses your personally identifiable information to inform you of other products or services available from The Poppy Shop and its affiliates. The Poppy Shop may also contact you via surveys to conduct research about your opinion of current services or of potential new services that may be offered if you have opted in to email contact.

The Poppy Shop does not sell, rent or lease its customer lists to third parties. The Poppy Shop may, from time to time, contact you on behalf of external business partners about a particular offering that may be of interest to you. In those cases, your unique personally identifiable information (email, name, address, telephone number) is not transferred to the third party. In addition, the Poppy Shop may share data with trusted partners to arrange for deliveries. All such third parties are prohibited from using your personal information except to provide these services to the Poppy Shop, and they are required to maintain the confidentiality of your information.

The Poppy Shop does not use or disclose sensitive personal information, such as race, religion, or political affiliations, without your explicit consent.

The Poppy Shop keeps track of the websites and pages our customers visit within the Poppy Shop, in order to determine what the Poppy Shop services are the most popular. This data is used to deliver customised content and advertising within the Poppy Shop to customers whose behaviour indicates that they are interested in a particular subject area.

The Poppy Shop websites will disclose your personal information, without notice, only if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on the Poppy Shop or the site; (b) protect and defend the rights or property of the Poppy Shop; and, (c) act under exigent circumstances to protect the personal safety of users of the Poppy Shop, or the public.

Use of Cookies

The Poppy Shop website uses "cookies" to help you personalise your online experience. A cookie is a text file that is placed on your hard disk by a webpage server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you.

One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the web server that you have returned to a specific page. For example, if you personalise the Poppy Shop pages, or register with the Poppy Shop site or services, a cookie helps the Poppy Shop to recall your specific information on subsequent visits. This simplifies the process of recording your personal information, such as billing addresses, shipping addresses, and so on. When you return to the Poppy Shop website, the information you previously provided can be retrieved, so you can easily use the Poppy Shop features that you customised.

You have the ability to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser settings to accept those cookies that allow a site to operate but decline those that are more intrusive. If you choose to decline all cookies, you may not be able to fully experience the interactive features of the Poppy Shop services or websites you visit. Cookies will need to be enabled to register on the Poppy Shop website.

To learn more about cookies and how to manage them, visit AboutCookies.org.

Security of your Personal Information

The Poppy Shop secures your personal information from unauthorised access, use or disclosure. The Poppy Shop secures the personally identifiable information you provide on computer servers in a controlled, secure environment, protected from unauthorised access, use or disclosure. When personal information (such as a credit card number) is transmitted to other websites, it is protected through the use of encryption, such as the Secure Socket Layer (SSL) protocol.

Changes to this Statement

The Poppy Shop will occasionally update this Statement of Privacy to reflect company and customer feedback. The Poppy Shop encourages you to periodically review this Statement to be informed of how the Poppy Shop is protecting your information.

Contact Information

The Poppy Shop welcomes your comments regarding this Statement of Privacy. If you believe that the Poppy Shop has not adhered to this Statement, please contact the Poppy Shop at [email protected]. We will use commercially reasonable efforts to promptly determine and remedy the problem.

Data Protection Register

The Poppy Shop is registered with the Information Commissioner’s Office. Registration Number: Z2858230.


Data Protection

As part of The Royal British Legion, the Poppy Shop adheres to the Legion's Data Protection Policy which can be viewed at www.britishlegion.org.uk/about-us/legal-notice-data-protection.

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