1. Summary
2. What is a cookie?
3. What cookies do we use?
4. First and third-party cookies
5. How do I manage cookies?
6. Cookies used by The Royal British Legion
7. Changes
8. Further help required

Summary

Like most websites, The Royal British Legion (“TRBL”) uses cookies. This cookie policy explains what cookies are and how TRBL (“we,” “us” or “our”) uses them on our websites. We encourage you to read the policy in full so that you can understand what information we collect using cookies and how that information is used.

What is a Cookie?

Cookies are text files, containing small amounts of information, which are downloaded to your browsing device (such as a computer or smartphone) when you visit a website. Cookies can be recognised by the website that downloaded them — or other websites that use the same cookies. This helps websites know if the browsing device has visited them before.

Cookies do lots of different jobs, like helping us understand how our website is being used, letting you navigate between pages efficiently, remembering your preferences, and generally improving your browsing experience. Cookies can also help ensure marketing you see online is more relevant to you and your interests.

When you first visit our site, you are given the option to opt-out of cookies, but please be aware that by doing so this may negatively impact on your ability to view and use content on our website. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

Further information on managing your cookies is provided below.

What Cookies do we use?

The types of cookies used on our site can generally be put into one of the following categories: strictly necessary; Performance; functionality; and advertising. You can find out more about each of the cookie categories below.

Strictly Necessary Cookies

These cookies are essential to make our website work. They enable you to move around the site and use its features. Without these cookies, services that are necessary for you to be able to use our site such as accessing secure areas cannot be provided.

Performance Cookies

These cookies collect information about how people are using our website, for example which pages are visited the most often, how people are moving from one link to another and if they get error messages from certain pages. These cookies don’t gather personally identifiable information. All information these cookies collect is grouped together with information from other people’s use of our site on an anonymous basis. This helps us analyse data about web page traffic and improve our websites overall, these cookies provide us with analytical information about how our site is performing and how we can improve it.

Functionality Cookies

These cookies collect information about your choices and preferences, and allow us to remember language or other local settings and customise our websites accordingly.

Advertising Cookies

These cookies are used to deliver advertisements that are more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign. They remember that you have visited a website and this information may be shared with other organisations such as advertising partners. This means after you have been to our site you may see some advertisements about our services elsewhere on the Internet.

These cookies are also used to build a profile of potential supporters that might be interested in our services.

We use both session and persistent cookies on our websites and we use different types of cookies to run our websites. Permanent "persistent" cookies remain on your browser until you clear your cookies and temporary "session" cookies get deleted when you leave our website.

You can see a list of some of the specific cookies which are most frequently used by us in the table below.

First and Third-Party Cookies

“First party cookies” are cookies that belong to us and that we place on your device. “Third-party cookies” are cookies that another party places on your browsing device when you visit our site. Third parties setting cookies from our website will be providing a service to us or a function of the site but we do not always control how third party cookies are used. You should check the third party’s website for more information about how they use cookies. Details of third parties that set cookies through our website can be found in the table below.

How do I manage Cookies?

In addition to the options provided above, you may refuse or accept cookies from a website at any time by activating settings on your browser. Information about the procedure to follow in order to enable or disable cookies can be found on your Internet browser provider’s website via your help screen. To do this, follow the instructions provided by your browser (usually located within the “Help”, “Tools” or “Edit” settings).

You may also wish to refer to: http://www.allaboutcookies.org/manage-cookies/index.html

Please note, however, that if you delete cookies or refuse to accept them, you might not be able to use all of the features we offer, you may not be able to store your preferences, and some of our pages might not display properly.

Some third parties may use Advertising Cookies to help gather information about your browsing activity so that they can deliver website advertising to you that is relevant to your interests. The advertising industries in the European Union have developed schemes to help you opt-out of receiving cookies used for these purposes. You can find out more about the scheme from http://www.youronlinechoices.com/uk/

If you want to clear all cookies left behind by the websites you have visited, here are links where you can download three programs that clean out tracking cookies:

• http://www.lavasoftusa.com/products/ad-aware_se_personal.php
• http://www.spybot.info/en/download/index.html
• http://www.webroot.com/consumer/products/spysweeper/

Cookies used by The Royal British Legion - The Poppy Shop

Full table of cookies used:

Cookie name	Description of purpose	Expiry
_cfduid	Necessary: Used by the content network, Cloudflare to identify trusted web traffic	1 year
JSESSIONID	Necessary: Preserves user states across page requests.	Session
dc_gtm_UA-#	Performance: Used by Google Tag Manager to control the loading of Google Analytics script tag	Session
_ga	Performance: Registers a unique ID that is used to generate statistical data on how the visitor uses a website.	2 years
_gid	Performance: Registers a unique ID that is used to generate statistical data on how the visitor uses a website.	Session
@@History/@@scroll|#	Performance: Used by optimizely to track session history	Session
_pk_uid	Performance: Used by Piwik Analytics Platform to identify the visitor on repeat visits to the website.	2 years
p.gif	Performance: Provides font type across the website	Session
atuvc	Advertising: Updates the counter of a website’s social sharing features	1 year
GPS	Advertising: Registers a unique ID on mobile devises to enable tracking based on geographical GPS location.	Session
PREF	Performance: Registers a unique ID that is used by Google to keep statistics of how the visitor uses YouTube videos across different websites.	8 months
VISITOR_INFO1_LIVE	Advertising: Tries to estimate users’ bandwidth on pages with integrated YouTube videos.	179 days
YSC	Performance: Registers a unique ID to keep statistics of what videos from YouTube the user has seen.	Session
__atuvs	Advertising: Ensures that the updated counter is displayed to the user if a page is shared with the social sharing service, AddThis	Session
_at.cww	Advertising: Used by the social sharing platform, AddThis to improve social sharing elements of transactional experience.	Persistent
ads/ga-audiences	Advertising: Used by Google Adwords to re-engage visitors that are likely to convert to customers based on the visitor’s online behaviour across websites.	Session
ads/user-lists/#	Advertising: Used by Google Adwords	Session
collect	Advertising: Used to send data to Google Analytics about the visitor’s device and behaviour. Tracks the visitor across devices and marketing channels	Session
Fr	Advertising: Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.	3 months
guest_id	Advertising: Collects anonymous data related to the user’s visits to the website with the purpose of personalising and improving Twitter services	2 years
Id	Advertising: Registers a unique ID that identifies a returning user’s device. The ID is used for targeted ads.	1 year
IDE	Advertising: Used by Google DoubleClick to register and report the website user’s action after viewing or clicking one of the advertisers ads with the purpose of measuring the efficacy of an ad to present targeted ads to the user	1 year
MUID	Advertising: Used widely by Microsoft as a unique user ID. The cookie enables user tracking by synchronising the ID across many Microsoft domains	1 year
MUID 8	Advertising: Used widely by Microsoft as a unique user ID. The cookie enables user tracking by synchronising the ID across many Microsoft domains	1 year
personalization_id	Advertising: Used by Twitter.com	2 years
TapAd_DID	Advertising: Used to determine what type of device is used by a user	2 months
TapAd_TS	Advertising: Used to determine what type of device is used by a user	2 months
test_cookie	Advertising: Used by DoubleClick to check if the user’s browser supports cookies	Session
tr	Advertising: Used by Facebook.com	Session
_tq_id.TV-*	Unclassifed: Used to enable optimisation of TV advertising by tracking sessions/conversion timings in relation to TV ad air times.	2 years
_uetsid	Advertising: Used byMicrosoft Bing Ads for Universal Event Tracking (uet)	Session
frontend	Necessary: This value identifies a session with Magento, used to remember who you are whilst you shop and what products you have in your cart.	29 days
frontend_cid	Necessary: This value identifies a session with Magento from a secure (HTTPS) page, used to remember who you are whilst you shop and what products you have in your cart.	29 days
gCStest	Functionality: Used to identify cookie support preferences.	4240 days
i/adsct	Advertising: Used by Google Tag Manager to track sales from Twitter	Session
ow_cookie_notice	Functionality: Used to understand if you have seen and accepted our “use of cookies” notice. Binary.	30 days
pc_sessid	Functionality: Used by PureClarity to improve internal search results and product listing results.	Session
pc_v	Functionality: Used by PureClarity to improve internal search results and product listing results.	99 years
poppybanner	Functionality: Used to identify whether or not to display a “welcome banner” for your first visit. Binary.	1 year
tv2track.php	Advertising: Used by Google Tag Manager to track purchases	Session